The ‘green influencers’ targeting the TikTok generation

Activists are increasingly harnessing the power of social media to organise and educate people about the climate crisisSocial media platforms are no longer just for selfies and blogs but a place “to organise and educate” people about the climate crisis, according to YouTube star turned activist filmmaker Jack Harries.One of a growing band of “green influencers” who are harnessing the power of social media to tell stories about the climate to create change, Harries has made a series called The Breakdown for the free environmental streaming service WaterBear, which was founded last year by the creator of Netflix documentary My… Source – Full Article https://www.theguardian.com/environment/2021/jun/15/the-green-influencers-targeting-the-tiktok-generation